All Isadora Verderesi’s professional life has been about digital and innovation, both in the context of large organizations and start-up.
She took part to the early ages of e-commerce, launching one of the first on-line entertainment ticketing site in France. She then moved to the public sector where she led a program aiming to help local authorities to take advantage of the digital transformations.
She entered the transport sector when she pivoted her career to join a start-up and lead the marketing development of an innovative B2C mobile service.
She currently leads the Digital Factory of Transdev, the dedicated group structure which invests in start-ups and incubates innovative projects in the mobility domain.